Learning is about…
- A whole ecosystem is connected. Inside and outside
LONGITUDINAL & AGILE
- Online classes: screen-to-screen or blended learning
MOBILE & UBIQUITOUS
- New content in new time concept
(new layouts and tech tools)
EXPERIMENTAL COMMUNITY BUILDING
- New delivery services [mobile apps, social media, virtual learning environment (VLE), learning management system (LMS)
GLOBAL SKILLS/21ST CENTURY SKILLS
WAYS OF THINKING
- Critical thinking
- Flexibility in generating new ideas and problem-solving
- Learning to learn (metacognition)
WAYS OF WORKING
- Communication. Managing social interactions through linguistic and non-linguistic strategies
- Collaboration. Working effectively with others
- Content delivery and format
- Content themes
- Usage and skills
- Curriculum instructions
- Learning environments
- Technological development
Educational thinkers who enjoy innovating in the language learning process and organisational management. We love having a good time doing so.
We change training, skills and behaviours. You change your enduring outcomes.
From “I don´t have time” to “I make time”.
A memorable, appealing journey. Creating a PURPOSE or ENGAGEMENT that is persistent in memory and lifelong encompasses an entire ecosystem (linked inside and outside a product or service), as well as covering all time scales: before, during and after.
The new trend in crowdsourcing, according to the different epistemologies or paradigms of human-computer interaction (HCI), user-centred design (UCD) and user participation (UP) are actions designed for the crowd (nameless individuals or customers) that end up losing the sense of the group or community, which etymologically implies the “crowd” or “people” as an indefinite mass, but a group nevertheless. We need to think more deeply about the sense of community, not only when we look at the user experience (UX in marketing) or the crowd, but also in those conglomerates of users as a COMMUNITY that we want to influence (more with emphasis on their expectations than on their experiences) and that, thanks to new technologies, can be LONG LASTING.
The use of technology is already widespread, especially through multiple services and products on mobile devices that are able to qualitatively and quantitatively measure user experiences under the nomenclature of “user participation”. But in fact, it is more a question of their participation in data collection, that is, it is gamified (as customers believe they are participating in the design when in fact they from part of the big data in order to redesign or edit prototypes). Technology that helps content creation, not user testing, must be found. Technological experience in the context of a service project should move towards the Internet of Things, geolocators and even artificial intelligence, or augmented reality (AR) rather than simple mobile apps (very useful in the quantitative and qualitative measurement of experiences), as this underestimates the actual relationship between a service or product and the user.
My multidisciplinary training started at university. My degree in Information Science (specialisation in audiovisual media and advertising) was insufficient for the creation of audiovisual spaces without an extensive knowledge of architecture. Therefore, my 4-year degree in Architecture at Brussels UCL (Catholic University of Louvain-la-Neuve) validated by Ramon Llull University.
Philosophy courses also complemented this conceptual and analytical training for subsequent decision-making.
In France, I had the opportunity to work in a company that responded to my educational background: human circulation designer for museum spaces. I had to redirect my career towards marketing, communication, and as an English and French trainer. I then combined my maternity with the study of Chinese and a master’s degree in International Business (iDEC-Pompeu Fabra Business School).
Participating in national and international projects, seminars and conferences have allowed me to acquire greater intercultural awareness. At the same time, I have learned the values of teamwork, commitment, how to focus on goals and how to structure and manage my time so that these activities fit into my schedule.
Multidisciplinary training (academically and professionally) has been the key to being able to research, analyse, conceptualise and begin to develop the specifics of a project in an interconnected set of skills (fully linked to the vision and mission of a service).
ECOSYSTEM, ENGAGEMENT, CROWD AUDIENCE, CUSTOMERS AND MEANINGFUL TECHNOLOGY ARE KEY.
According to the lean start-up concept, a project is constantly being revised and redesigned based on the evolution of these concepts: engagement, crowd audience and meaningful technology (and those derived from social media and digital marketing).