Learning is about…

...CHANGING TRAINING

GLOBAL

  • A whole ecosystem is connected. Inside and outside

(Customers)

LONGITUDINAL & AGILE

  • Online classes: screen-to-screen or blended learning

(Communication)

MOBILE & UBIQUITOUS 

  • New content in new time concept

(new layouts and tech tools)

(Suppliers)

EXPERIMENTAL COMMUNITY BUILDING

  • New delivery services [mobile apps, social media, virtual learning environment (VLE), learning management system (LMS)

(Distribution)

…CHANGING SKILLS

GLOBAL SKILLS/21ST CENTURY SKILLS

WAYS OF THINKING

  • Critical thinking
  • Creativity
  • Flexibility in generating new ideas and problem-solving
  • Learning to learn (metacognition)

WAYS OF WORKING

  • Communication. Managing social interactions through linguistic and non-linguistic strategies
  • Collaboration. Working effectively with others

DIGITAL LITERACY

  • Content delivery and format
  • Content themes
  • Tools
  • Usage and skills

NEW

  • Curriculum instructions
  • Assessments
  • Learning environments
  • Technological development

...CHANGING BEHAVIOURS

  • EFFORT. RESEARCH. CUSTOMER APPROACH. ENGAGEMENT
  • Being a content curator. Identifying trusted providers.
  • Constant content research
  • Constant project redesign
  • Constant theoretical research
  • Constant educational technology updates
  • Analysing customers’ needs
  • Tailored courses and plans

…EdEEs

Educational thinkers who enjoy innovating in the language learning process and organisational management. We love having a good time doing so.

We change training, skills and behaviours. You change your enduring outcomes.

From “I don´t have time” to “I make time”.

OUR RESEARCH

ENGAGEMENT

A memorable, appealing journey. Creating a PURPOSE or ENGAGEMENT that is persistent in memory and lifelong encompasses an entire ecosystem (linked inside and outside a product or service), as well as covering all time scales: before, during and after.

CROWD AUDIENCE

The new trend in crowdsourcing, according to the different epistemologies or paradigms of human-computer interaction (HCI), user-centred design (UCD) and user participation (UP) are actions designed for the crowd (nameless individuals or customers) that end up losing the sense of the group or community, which etymologically implies the “crowd” or “people” as an indefinite mass, but a group nevertheless. We need to think more deeply about the sense of community, not only when we look at the user experience (UX in marketing) or the crowd, but also in those conglomerates of users as a COMMUNITY that we want to influence (more with emphasis on their expectations than on their experiences) and that, thanks to new technologies, can be LONG LASTING.

MEANINGFUL TECHNOLOGY

The use of technology is already widespread, especially through multiple services and products on mobile devices that are able to qualitatively and quantitatively measure user experiences under the nomenclature of “user participation”. But in fact, it is more a question of their participation in data collection, that is, it is gamified (as customers believe they are participating in the design when in fact they from part of the big data in order to redesign or edit prototypes). Technology that helps content creation, not user testing, must be found. Technological experience in the context of a service project should move towards the Internet of Things, geolocators and even artificial intelligence, or augmented reality (AR) rather than simple mobile apps (very useful in the quantitative and qualitative measurement of experiences), as this underestimates the actual relationship between a service or product and the user.

THE FOUNDER

Màriam Carulla

EDUCATION: AULA Escola Europea, to baccalaureate level; Degree in Audiovisual Communication at Ramon Llull University; 4th Degree in Architecture at the Catholic University of Louvain-la-Neuve; Master’s Degree in International Business at iDEC-Pompeu Fabra Business School.

WORK EXPERIENCE: Museographer, Head of Internal Communications, Educational Technology Trainer, Entrepreneur and CEO at EdEEs.

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